#start-here

We train & deploy your in-house marketing director

The training community for insurance agencies. Courses that end with something live in your agency, weekly sessions with people doing the exact same job, and a room where the dumb question is fine.

Join the community See what's inside

Launch pricing — $1,997/yr $2,997

AgencyDSR

Spaces

In the room

#ask-anything

Live

    #inside

    Six tracks. Each one is a course and a group.

    Every track pairs a course you work through with a space where the people already running it answer your questions. Start with whichever one is on fire this week.

    #seo-aeo

    SEO & AEO

    Get the agency found in the map pack — and cited when somebody asks an answer engine who to call.

    Course · Live group

    #automation

    Automation

    Stop doing the same thing twice. Wire up the handoffs your agency still moves by hand.

    Course · Live group

    #ai

    AI

    Real leverage for the department of one, without the slop that gets you flagged.

    Course · Live group

    #tech-stack

    Tech Stack

    Which tools earn their seat, which ones to cancel, and what the room runs instead.

    Course · Live group

    #virtual-assistants

    Virtual Assistants

    Hire one, brief one, keep one. The delegation nobody trained you to do.

    Course · Live group

    #social-media

    Social Media

    Posts that clear compliance and that your producers will actually send to a client.

    Course · Live group

    #coming-soon

    More tracks on the way

    New tracks get built when enough of the room asks for the same thing. The roadmap is set by the members.

    #the-feed

    The questions your marketer is googling right now.

    Every one of these was asked inside AgencyDSR this month, and answered by someone who had already solved it at their own agency. That is the whole product.

    #carriers-ams

    Our AMS won't export a clean list. How are you segmenting renewals?

    "Applied won't give me policy-expiration in the same pull as email. I've been doing it by hand for two months and I'm losing my mind."

    MRTJDS14 replies · answered

    #ads-analytics

    Principal wants a number on the Facebook spend. What do I actually report?

    "He asks 'is it working' every Monday and I don't have a straight answer. Cost per quote request? Bound policies? Something else?"

    KLAW21 replies · answered

    #ask-anything

    Compliance killed my last three social posts. How do you get anything approved?

    "Anything that sounds like a rate or a promise gets flagged. What language are you all using that actually clears review?"

    JPRCMB31 replies · answered

    #ai-workflows

    Is anyone using AI for renewal outreach without it sounding like a robot?

    "I want the first draft done for me, not the whole letter. Looking for the prompt, not the tool."

    SNHG18 replies · answered

    #wins

    Google Business Profile posts finally moved something.

    "Eleven quote requests in 30 days from the map pack alone. Ran the cadence from the GBP course exactly as written."

    DVPL44 replies · 62 ♥

    #ask-anything

    How do I ask for a bigger marketing budget without a case study?

    "I'm the only marketer here and there's no baseline to compare to. What did you bring to that conversation?"

    EMBTCW27 replies · answered

    #courses

    Every course ends with something deployed.

    Not a certificate. Not a workbook. One flagship course per track, and the last module of each is the one where the thing goes live in your agency — so the training pays for itself before it ends.

    #seo-aeo8 modules

    The Local Search Engine

    Own the map pack in your service area, then hold it when the agency down the street notices — and get named when somebody asks an AI who to call.

    Ships: a 90-day posting and review cadence running, and clean listings everywhere.

    #automation7 modules

    Wire the Handoffs

    Every quote, renewal and referral in your agency passes through somebody's copy and paste. Find those seams and close them.

    Ships: three live automations replacing work your team currently does by hand.

    #ai6 modules

    AI for the Department of One

    Real leverage when you are one person doing four jobs — and a line you won't cross with compliance watching.

    Ships: a prompt library and one workflow that gives you back a day a week.

    #tech-stack5 modules

    Audit the Stack

    What each tool actually costs, what it quietly replaces, and which seats to cancel before they renew.

    Ships: a costed stack map and a cancellation list your principal will sign.

    #virtual-assistants6 modules

    Hire, Brief, Keep

    The delegation nobody trained you to do. Where to find one, how to brief one, and why the first two didn't last.

    Ships: a hiring scorecard, an onboarding plan, and your first delegated workflow.

    #social-media5 modules

    Posts Producers Will Send

    Stop making assets nobody uses. Build the ones your producers ask for by name, in language that clears review.

    Ships: a month of agency-branded posts scheduled and pre-cleared for compliance.

    New course added every quarter. Members keep access to every course in the library for as long as they're in.

    #live-sessions

    A community with a heartbeat, not a Slack you forget about.

    The calendar is the difference between a group chat and a place you actually get better. Every session is recorded, so a busy week costs you nothing.

    1. Monday

      Set the week

      Post the one thing you're shipping by Friday. Fifteen minutes, no slides.

    2. Tuesday

      Office hours

      Bring the campaign, the page, the email. Screen share it and get it fixed live.

    3. Thursday

      Teardown

      One member's real agency marketing, taken apart on the call by the whole room.

    4. Friday

      Ship log

      What went live this week, across every agency in the community.

    #instructors

    The people teaching are the people doing.

    Nobody here teaches a track they don't run somewhere. Each one owns marketing inside an agency or brokerage, and brings this week's actual problem to the call.

    Alina Moreau

    Marketing DirectorIndependent P&C agency

    Teaches#seo-aeo

    Desmond Park

    Operations LeadMulti-state brokerage

    Teaches#automation

    Priya Raghunathan

    Applied AIFormer in-house marketer

    Teaches#ai

    Cole Whitaker

    Systems ArchitectAgency systems and tools

    Teaches#tech-stack

    Renata Alvarez

    Delegation LeadRuns an offshore VA team

    Teaches#virtual-assistants

    Jonah Feldman

    Content LeadCaptive agency network

    Teaches#social-media

    #members

    Who's in the room.

    In-house marketers, marketing coordinators and CSRs who took on marketing, at independent agencies, captives and brokerages across the country.

    I went from posting whatever came to mind to running an actual calendar with numbers behind it. My principal stopped asking if marketing was working.
    PNPlaceholder nameMarketing Coordinator, independent P&C agency
    The Thursday teardown is worth the membership by itself. Watching someone else's funnel get pulled apart taught me more than any course I'd bought before.
    PNPlaceholder nameIn-House Marketer, multi-line brokerage
    I'm the only marketing person in a 14-person agency. This is the first time I've had anyone to ask.
    PNPlaceholder nameDigital Support Rockstar, captive agency

    #join

    One membership. Everything inside.

    Launch pricing

    $2,997 $1,997 / year

    Per marketer, billed annually. Introductory rate for the launch cohort.

    Join the community

    Applications are reviewed — we keep the room to people actually doing the job.

    • Every course in the library, including new ones added quarterly
    • All community spaces — ask-anything, wins, ads, AI, carriers & AMS
    • Weekly office hours and the Thursday teardown, live and recorded
    • Templates, prompts and swipe files members actually use
    • Direct access to the people who have already solved your problem
    • Ship log accountability, so the work leaves the building

    #questions

    Before you join.

    Who is this actually for?

    The person inside an insurance agency who owns marketing — whether their title says so or not. Marketing coordinators, in-house marketers, and CSRs who inherited the Facebook page. It is not for agencies looking to hire an outside agency.

    Is this for the agency owner or the marketer?

    The owner usually buys it; the marketer uses it. One seat covers one marketer. If you have two people sharing the role, talk to us before you buy.

    What happens after the launch price ends?

    Membership returns to $2,997 per year for new members. The launch cohort is joining at $1,997.

    How much time does it take each week?

    Plan on two hours: one live session and one course module. Everything is recorded, and the courses are built so a module ends with something done, not something read.

    We already pay for a marketing platform. Does this replace it?

    No. This trains the person operating it. Members run everything from HubSpot to a spreadsheet — the courses teach the play, not one vendor's buttons.

    What if my marketer is brand new?

    Start with the Foundations courses. Most new marketers have something live in their agency inside the first month.

    We train and deploy in-house insurance marketers.

    Give the person who owns your marketing a room full of people who do the same job.

    Join at $1,997 / year